The Podcast SUMMER school 2022:happening right now
The Podcast School brought to you by the NCRA/ANREC brings together over many years of podcasting experience from our team of Podcast Presenters. We draw expertise from the community broadcast sector to find you presenters who have broadcast experience and a background in training. We are confident that our curated 10 course semester will give podcasters of all experience levels great value from the information provided. Below you can see the bio from all of our presenters, and the timeline and descriptions of the sessions being presented.
The PODCAST PRESENTERS
Jess Schmidt (she/her) is a podcast producer/consultant and accessibility advocate based in Calgary, AB. She works on a number of branded and indie podcasts across an array of genres, and is also a closed captioner & transcriptionist for live and post-production media. Visit her website at jessdoespodcasting.com. 
HINA IMAM- Hina Imam is a multimedia journalist interested in social justice, race and representation, intersectional feminism, and sociopolitical issues. Currently, she is the Spoken Word Coordinator and host of the show This is Not Fine at CiTR. 
ANIRUDDHO CHOKROBORTY-HOQUE – Aniruddho has migrated from 15 years of conducting research to a lifetime of writing its stories. He loves to break apart research from science and technology, medicine, social sciences, arts and humanities, find the SO WHAT WHO CARES of complex, technical, cutting-edge work, and share it with audiences through Word and Sound. For the past six years, his stories, press-releases, podcasts & social media content have built bridges between research institutions and policy-makers, funding agencies, and the general public. Check out www.researchstoryteller.com for his podcasts (and writing).His latest, Espresso Knowledge (Twitter: @espressoknow) delivers research news in the time it takes him to make an espresso shot – quick, on the go!https://podcasts.apple.com/ca/podcast/espresso-knowledge/id1527684922 
ANTHONY SANNA – Radio/Podcast Producer + eMail Marketing Pro + Copy Editor/ Writer + Online Content Producer + Health Seeker + = Online Marketing Smarty Pants. Saving the world, one byte at a time. Co-host of Fusion Health Radio podcast (since 2015) www.fusionhealthradio.com Community Radio producer/ host/ trainer (since 2013) – CJLY 93.5fm Nelson, BC, Kootenay Co-op Radio. 
PAMELA HAASEN – Pamela Haasen works as the News Producer and hosts a weekly radio show called I Digress for CICK Smithers Community Radio in Northern BC. Previously she worked as the Program Director for CHRW in London, Ontario.Pamela is a podcaster and has created and released 3 short podcast series and is working on the next 2 coming out this spring and fall of 2021. You can check out her work at haasenpod.com. 
MAX COLLINS – Max Collins (any pronouns) is an award-winning podcast producer born in Calgary, AB. Having started their audio career at the University of Victoria campus station, CFUV 101.9 FM, they know the ins and outs of making a podcast with a small (or nonexistent) budget. Now specializing in sound design for scripted fiction and other high-production value mediums, Max has worked on projects for the CBC, Al Jazeera, BBC World Service, Audioboom, and more. Max’s work has been written about in such publications as Vulture, IndieWire, and SAD Magazine. They currently live in Vancouver, BC, with their girlfriend and their very needy but loveable cat.
SESSION TIMELINE
WEEK 1
postponed
Defining the aim of your podcast / Making a trailer
Presenter: Pamela Haasen
WEEK 2
June 16th
What’s your story? Researching and script-writing your podcast
Presenter: Aniruddho Chokroborty-Hoque
What kind of podcast can you make for your listeners? In this session, we’ll learn about the possibilities of the medium and give you questions to answer for your own show idea. We’ll introduce concepts like picking a show schedule and format, finding basic equipment and software, remote recording, and picking music.
WEEK 4
June 28th
Monetizing Your Podcast
Presenter: Pamela Haasen
In this lesson Pam will discuss the challenges of copyright, as well as exploring the many different ways that podcasters could potentially raise funds in podcasting. This speaks to typical monetization, as well as more creative ideas that have had some success in the c/c sector.
WEEK 5
July 7th
Ethics in storytelling
and why it matters
Presenter: Hina Imam
This session will begin with fundamental media concepts, touch upon problematic framing, and dive deep into contemporary examples from Canadian media, as well as, highlight objectivity and its limitations.
Students will also discuss ethics scenarios drawing from the class material.
WEEK 1
June 9th
So You’re Making A Podcast On A Budget: Audio Production Tips
Presenter: Max Collins
In this course, the instructor will take you through the essentials needed to start a podcast (equipment, DAW software, music/SFX libraries, streaming platforms). You will learn the least expensive way to make a DIY podcast, and you’ll get a few tips on how to get the best bang for your buck if you want to splurge on a new recording kit or theme song for your series. This course also lightly covers Creative Commons licenses.
WEEK 3
June 21st
an Energetic Narrative
Presenter: Anthony Sanna
A narrative style podcast is a different format to many podcasters.
In this course, participants learn: How to share their voice with authenticity within a narrative-driven podcast. How to structure their podcast in a way that is compelling to listeners and how to host and drive the story forward in a non-linear manner.
WEEK 4
June 30th
Audio puzzle: putting your pieces together
Presenter: Pamela Haasen
Audio puzzle is a formulaic way to put your audio pieces together. It’s the how and why of whose voice to use, when to do your narration, how to script yourself, where to find music, how to trim the fat and how to listen critically to your own work. For new to intermediate podcasters.
Students will create their own system for narrative podcasting during the lesson. I’ll share the way in which I use multiple voices to tell a story as well as include excellent examples from professionals who podcast.
WEEK 6
July 12th
The future of Podcasting and Radio
Presenter: Barry Rooke
This session will touch on the future for podcasting and radio. Will also touch on any unanswered questions asked throughout the Podcast School and any closing thoughts and discussions.
WEEK 2
June 14th
Defining the aim of your podcast / Making a trailer
Presenter: Pamela Haasen
This session outlines exercises for a podcaster of ANY level to create the reason for your podcast. How to make a trailer is simply the how, why, what, and who of a teaser/trailer for your podcast.
Students will use this as a work session, I will give time to reflect and write while we’re doing the lesson and use the last 10 mins for questions, feedback or examples.
WEEK 3
June 23rd
Promoting Your Podcast on Social Media
Presenter: Aniruddho Chokroborty-Hoque
You have created your podcast episode – it has stellar audio, a tight script that tells a wonderful story. But how do you get people to listen to it? How do you attract audiences and maintain those numbers? Do you need a website? What’s the best social media platform – Twitter? Instagram? Do you release on iTunes? Spotify? Do you need fancy visuals, a clever tweet, a massive social media presence for people to listen to your show? What works? What doesn’t? Is less more or should you be going all out in marketing? This class will tell you how to create your marketing strategies, what tactics to deploy, how to measure your marketing efforts, and how to create and leverage your web presence and social media to get audiences.
WEEK 5
July 5th
Accessibility in Podcasting – Why Transcripts Matte
Presenter: Jess Schmidt
This session will touch on the importance of transcripts, and how to get the best bang for your buck in generating them. We’ll also discuss why it’s a creator’s responsibility to make sure that their work is as widely available as possible, and look at some options and proof cases of why transcripts aren’t just the right thing to do – they’re also an awesome marketing tool that are as important to your show’s packaging as your cover art, publishing copy, and all the other assets that help make your show unique.
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